Pet Circle Case Study

Watch the above video from Australia's leading pet food delivery service, Pet Circle, and answer the following question:

  1. What are some of the customer's pain points mentioned in this ad?

  2. What are some benefits of buying Pet food from Pet Circle (As mentioned in the ad)?

  3. What is the meaning of social proof? What Social Proof was used in the ad?

  4. What is the call to action (CTA) used in this ad?

  5. Do you think the ad was convincing? What would you change if you were creating this ad?

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